A positive candidate experience is pivotal to a brand and attracting top talent. Here a quick guide to get started
Hiring teams that invest time into developing a positive hiring experience report a 70% improvement in the quality of hire. A candidate’s hiring experience is more than just a procedural aspect of recruitment; it's the soul of your employer brand, and it shapes their perception and influences their decision to join your team. In a competitive job market, an exceptional candidate experience is a differentiator that sets your organization apart.
The journey begins with the application process. Studies show that 60% of applicants will abandon the recruitment process if it is too complicated or stressful. A user-friendly, straightforward application not only makes it easier for candidates but also reflects positively on your organization's commitment to a smooth hiring process.
Transparency is the cornerstone of a positive candidate experience. One of the overlooked gaps in the candidate experience is followup. 75% of candidates have reported being closed off from communication with the lack of engagement after application. Keep candidates informed about their application status, timelines, and any changes in the process. Open lines of communication build trust and engagement.
The first impression often starts with the job description. Craft engaging and informative descriptions that provide a clear picture of the role, responsibilities, and your organization's culture. This touchpoint sets the stage for alignment between candidate expectations and reality.
With Alltourage, hiring teams can leverage AI as their co-pilot to help personalize job descriptions for any role.
Treat candidates as individuals, not just as applicants. Personalize your communications, addressing them by name, and tailoring your messages to their specific journey. In the digital realm, personalization is not a luxury but a necessity. 71% of candidates expect personalization while 76% can become disappointed when tailored communication is not present . Addressing candidates personally during their journey imparts a human touch and fosters a sense of connection.
Using Alltourage, personalization is amplified through employee referrals. Your employees become your company’s greatest advocate and pathway to connect with potential candidates first-hand. With Alltourage, employees can forward job opportunities to their network through text messaging, to personally reach out to potential candidates.
These four practical steps make a substantial impact during a candidate’s journey and enhance not only the recruitment process but also the overall experience for candidates.