Amidst the plethora of communication channels in talent acquisition, one tool stands out— text messaging. Successful recruitment strategies now rely on text messaging rather than email  which reduces the time to hire. Here’s 4 reasons why:

‍1. Speedy Engagement

In the race to secure top talent, speed matters. Text messaging provides an instant avenue for engagement. 95% of text messages are opened within 3 mins of receipt. The rapid nature of SMS aligns seamlessly with the urgency of recruitment.

‍2. Mobile-First Culture

With the majority of people glued to their smartphones, SMS taps into a mobile-centric culture. 80% of the world’s population uses smartphones and 27% are more likely to use a smartphone than a computer. Candidates engage with text messages promptly, especially when considering job opportunities. Text messaging allows hiring teams to be inclusive and more accessible to candidates.

‍3. Reminders and Updates

Combat emergencies and enhance the candidate experience by using SMS for reminders and updates. Delivering real-time information about interview schedules, location details, and any last-minute changes ensures a seamless and positive experience for candidates.‍

4. Reduced Inbox Clutter

Candidates' email inboxes are often cluttered, leading to important recruitment messages getting lost in the shuffle. SMS offers a less crowded space, reducing the risk of communications being overlooked and increasing the likelihood of candidates engaging with messages. Hiring teams can stand out and capture the attention of candidates who may be overlooking emails. Better yet, hiring teams can invite referrers into the hiring process and leverage SMS to reach new candidates.

In the search for top-tier talent, text messaging emerges as a powerful and under utilized tool, offering speed,  interactivity, and mobile optimization. With SMS, your hiring team can forge stronger connections, streamline processes, and ultimately elevate the entire hiring experience. Embrace the texting revolution and speed up your recruiting timelines.